The display of campaigns can be influenced by the following filters
use Filtering to activate and set conditions
several conditions can be applied for each filter at the same time, for example to exclude specific pages from display, etc.
Overview of filters
Filter | Condition |
Campaign suppression by UTM parameter in page URL | UTM parameter |
By page title | Text |
Based on the textual content of the page (e.g. empty cart) | Text |
By all or part of the page URL, multiple conditions can be used simultaneously | Text |
By all or part of the page URL | Text |
By dataLayer content | Object and its value |
By cookie | Cookie and its value |
By data returned from external API | Logical value |
By javascript expression (e.g. when a specific element exists) | JavaScript expression |